Break Free of Calling Circles with Any Mobile, AnytimeSM and make unlimited calls on Sprint network to 250 million wireless phone numbers, regardless of carrier.
Dan Hesse, CEO, Sprint
“Simply Everything and Ready Now were Sprint innovations to make wireless simpler and more worry-free for our customers. We don’t think our customers want to have to keep track of or only talk to friends, colleagues or family members who make the same choices they do. Any Mobile, Anytime provides unprecedented simplicity and value, so much that many more customers can now consider cutting the cord altogether.”
News highlights:
- Sprint is introducing an innovative approach to calling plans called Any Mobile, Anytime.
- Unlimited calls to and from any wireless phone on any network are now included in Sprint Everything Data plans at no additional charge.
- Any Mobile, Anytime makes it easy for individuals and families to cut the home telephone cord and save money.
- Starting at $69.99, Everything Data plans include unlimited text, picture and video messaging and unlimited data services such as email, Web browsing, social networking, GPS navigation, Sprint TV, streaming music, exclusive NFL Mobile Live and NASCAR Sprint Cup Mobile applications and more.
- Any Mobile, Anytime will be added automatically for free for customers already on an Everything plan. No need to do anything! Learn more
Reaction:
Roger Entner, senior vice president, Research and Insights, Nielsen Telecom Practice.
“The new Any Mobile, Anytime feature should be attractive to the middle market of customers, especially families with multiple lines. These are people who are likely to be cutting the cord and regularly calling other cord cutters. This is much bigger than a calling circle. Sprint is removing barriers so that customers don’t have to worry about which wireless network the people they’re calling might use -- and they don’t have to worry about any data constraints either.”
It’s a wireless world:
Research from Yankee Group found that consumers increasingly are clipping their home telephone cords as they trim household expenses. The July 2009 “Consumers Cut Back on Network Spending” report provides these details about the growing trend:
- Nearly a third already claim their mobiles are their primary home phones
- Twenty-nine percent of respondents have already cut their land line cords in favor of their always-with-them mobile phones.
- Another 7% will give up their landlines in the next year.
A copy of Sprint’s print advertisement about Any Mobile, Anytime
“If it’s mobile, it’s unlimited”:
Here are two charts providing details about pricing for some of Sprint’s Everything plans.
Individual Plans
Everything Data Plan Includes Unlimited Direct Connect® and Group Connect® | |
|---|---|
| Monthly Anytime Minutes | Price Per Month* |
| 450 | $69.99 |
| 900 | $89.99 |
| Additional Anytime Minutes for 450-minute plans: 45¢/min. Additional Anytime Minutes for 900-minute plans: 40¢/min. | |
Shared Plans
Everything Data Share Plan | |
|---|---|
Monthly Anytime Minutes to share between 2 lines | Price Per Month* |
| 1500 | $129.99 |
| 3000 | $169.99 |
| Add-a-Phone (lines 3-5): $19.99/mo. per line Additional Anytime Minutes for 1500-minute plans: 40¢/min. Additional Anytime Minutes for 3000-minute plans: 25¢/min. | |
**Monthly charges exclude taxes, Sprint Surcharges [incl. USF charge of up to 12.9% (varies quarterly), Administrative Charge (up to $1.99/line/mo.), Regulatory Charge ($0.20/line/mo.) & state/local fees by area]. Sprint Surcharges are not taxes or gov’t-required charges and are subject to change. Details: www.sprint.com/taxesandfees.
Related information:
- Any Mobile, Anytime Web site: www.sprint.com/anymobileanytime
- Press release: http://newsreleases.sprint.com/phoenix.zhtml?c=127149&p=irol-newsArticle_newsroom&ID=1330317&highlight
External links:
- USA Today article - http://blogs.usatoday.com/technologylive/2009/09/sprint-introducing-unlimited-mobiletomobile-plan.html
- Sprint, which has America’s most dependable 3G network, has been recognized in recent independent assessments, including this report by PC World - http://www.pcworld.com/article/167391/a_day_in_the_life_of_3g.html
tracey
says: 
! I have friends that are on AT&T, and other providers, and i`m really happy to hear i will be able to call them without worrying about using my minutes, Question i have is, when will this be added to my Everything Data plan, as this will be just soooo nice...no more woryying about the "meter running", sweet!
I recently switched to Sprint over AT&T to get the Palm Pre mainly because of the unlimited plans. My wife and I share 1500 minutes and we were already spending at least $40 less per month than if we had iPhones on AT&T.
Now Sprint is adding unlimited to any mobile in the country and I have no idea why I need to keep paying for my home phone anymore; Sprint you have definitly turned me into an advocate for you! There is no reason why we should be getting charged so much on other carriers for high end plans and while Sprint is giving us more and more for a good price.
Now if only insurance companies whould try this.....