cancel
Showing results for 
Search instead for 
Did you mean: 

Customer Loyalty podcast series Blog

1320 Views
2 Comments

I have been a Sprint/Nextel customer for 10 years plus. I must say I am very pleased with the customer service I have received over the years. I feel like Sprint cares about me and wants my business. Thanks Sprint, I hope we continue this great relationship.

4441 Views
11 Comments

Whitehead_K_smallJPG.JPGIn the final installment of our podcast series on customer loyalty, Kim Whitehead, vice president-Consumer Marketing, discusses:


•    Progress in earning loyalty among Sprint customers
•    How Sprint is accelerating efforts to reduce customer defections across functional areas
•    Steps the company is taking to build a more trusted brand

Click play to listen or download  the Podcast with Kim Whitehead

<object data="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.ed..." type="application/x-shockwave-flash" id="myflash" width="400" height="27">
<param name="movie" value="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.ed..." />
<param name="bgcolor" value="#ffffff" />
<param name="height" value="27" />
<param name="width" value="400" />
<param name="quality" value="best" />
<param name="menu" value="false" />
<param name="wmode" value="window" />
<param name="flashvars" value="playerMode=embedded" />
<param name="allowscriptaccess" value="none" />
</object>

3082 Views
10 Comments

GoffMike_small.jpgIn the fifth installment of our  podcast series on customer loyalty, Mike Goff, vice president-National Advertising, discusses:

- What role does a strong brand play in creating loyal customers?
- How are we changing price/value perceptions about Sprint?
- What should potential customers know about Sprint?

Click play to listen or download  the Podcast with Mike Goff

<object data="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Goff_external.mp3" type="application/x-shockwave-flash" id="myflash" width="400" height="27">
<param name="movie" value="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Goff_external.mp3" />
<param name="bgcolor" value="#ffffff" />
<param name="height" value="27" />
<param name="width" value="400" />
<param name="quality" value="best" />
<param name="menu" value="false" />
<param name="wmode" value="window" />
<param name="flashvars" value="playerMode=embedded" />
<param name="allowscriptaccess" value="none" />
</object>

1955 Views
3 Comments

BrayMike_small2.jpg

In the fourth of our executive podcast series on customer loyalty, Mike Bray, VP – Customer Management, discusses:

- What does it take to create loyal customers?

- What’s the role of the Customer Service organization in building loyalty?

- What should customers know about efforts at Sprint to improve service?

Click play to listen or download  the Podcast with Mike Bray

<object data="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Bray_EXTERNAL.mp3" type="application/x-shockwave-flash" id="myflash" width="400" height="27">
<param name="movie" value="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Bray_EXTERNAL.mp3" />
<param name="bgcolor" value="#ffffff" />
<param name="height" value="27" />
<param name="width" value="400" />
<param name="quality" value="best" />
<param name="menu" value="false" />
<param name="wmode" value="window" />
<param name="flashvars" value="playerMode=embedded" />
<param name="allowscriptaccess" value="none" />
</object>

.

2516 Views
5 Comments

RobertsTom_ small.jpg

In the third of our series of audio podcasts on customer loyalty, Tom Roberts, Vice President–Marketing for Sprint Business Markets, discusses:

- What drives businesses to be loyal customers of their wireless provider?
- What differentiates the Sprint brand in the business marketplace?
- How Sprint gathers feedback from its business customers

Click play to listen or download  the Podcast with Tom Roberts.

<object data="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Roberts_ext.mp3" type="application/x-shockwave-flash" id="myflash" width="400" height="27">
<param name="movie" value="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Roberts_ext.mp3" />
<param name="bgcolor" value="#ffffff" />
<param name="height" value="27" />
<param name="width" value="400" />
<param name="quality" value="best" />
<param name="menu" value="false" />
<param name="wmode" value="window" />
<param name="flashvars" value="playerMode=embedded" />
<param name="allowscriptaccess" value="none" />
</object>

4884 Views
4 Comments

AdrianoJerry_small_3.jpgIn the second of our executive podcast series on customer loyalty, Jerry Adriano, vice president–Customer Experience, discusses:

- How successful, best-in-class companies build customer loyalty

- The role of the customer experience in achieving Sprint’s 2010 strategies

- What it means to look through the lens of the customer

Click play to listen or download the Podcast with Jerry Adriano.

<object data="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Adriano_Externalwmusic.mp3" type="application/x-shockwave-flash" id="myflash" width="400" height="27">
<param name="movie" value="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Adriano_Externalwmusic.mp3" />
<param name="bgcolor" value="#ffffff" />
<param name="height" value="27" />
<param name="width" value="400" />
<param name="quality" value="best" />
<param name="menu" value="false" />
<param name="wmode" value="window" />
<param name="flashvars" value="playerMode=embedded" />
<param name="allowscriptaccess" value="none" />
</object>

6888 Views
84 Comments

ParksMelinda_small2.jpg

Melinda Parks, Director – Customer Loyalty & Retention Marketing, discusses:

- How Sprint is moving beyond contracts in its efforts to improve customer loyalty

- How Sprint’s current efforts differ from past initiatives to reduce churn

- The contributions of the Sprint Premier program to customer loyalty?

Click play to listen or download the Podcast with Melinda Parks.

<object data="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Parks_external.mp3" type="application/x-shockwave-flash" id="myflash" width="400" height="27">
<param name="movie" value="http://www.google.com/reader/ui/3523697345-audio-player.swf?audioUrl=http://content.mixsherpa.com.edgesuite.net/community/podcast/Parks_external.mp3" />
<param name="bgcolor" value="#ffffff" />
<param name="height" value="27" />
<param name="width" value="400" />
<param name="quality" value="best" />
<param name="menu" value="false" />
<param name="wmode" value="window" />
<param name="flashvars" value="playerMode=embedded" />
<param name="allowscriptaccess" value="none" />
</object>

Community News

Having trouble posting or viewing your Private Messages? We made an update to the Community registration process which requires you to validate your email, click here to read more about it.