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How Ford uses social media

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Patron

Some companies "get it" when it comes to social media and obviously others don't.  I don't want to sound judgmental of our practices in any way, but if a stodgy old automobile company can not only utilize social media, but embrace and even appoint a senior level executive to oversee all activities then there is definitely hope or us too.  Ford is doing some great things in the social media space.  Executives are participating in "tweetups" and they are holding off line conferences for bloggers among other things.  All we as ninjas need to do is to just keep spreading the love for social media and we'll get there sooner than we all could have imagined.  The following link has a brief article and great video.  http://www.socialmediaexaminer.com/how-ford-uses-social-media-to-improve-its-brand-video/

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